See Your City in the New York Times
I cannot believe it, but the campaign made it into the PRINT and online editions of the NYTimes today! And ALL FIVE of the campaign posters were reproduced in color. Pinch me please, this is an incredible honor!
"Stylized posters will appear on bus shelters, banners will hang from light poles and a video will run in taxis urging residents to “go somewhere new for a change.” The message is that 54.3 million visitors cannot be wrong, said Fred Dixon, the chief executive of NYC & Company."
Here's the link. I will now go and buy 15 copies from the bodega for my mom.
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